by Yuli Ziv
It’s been six years since Amazon acquired CreateSpace, an on-demand publishing platform, and almost four years since they announced the free online setup for self-publishing. While four years seems like a long time in our fast-paced world, self-publishing still hasn’t reached the mass audience. Even the biggest social media gurus still take the traditional route, only choosing to self-publish when they’ve been rejected by mainstream publishing houses. The truth is, print-on-demand publishing is the fastest, most profitable and easiest way to get your written thoughts out there. Today, self-published books are even distributed to traditional outlets like Barnes & Noble and academic libraries. Most people searching Amazon or shopping the book shelves don’t even think to question whether the book was self-published or printed by a publishing company. They wouldn’t ever know unless they checked the product details...[continued]
